Surprise surprise, it’s still struggling. Seems that Google rolled out a toolbar pageRank Update. Seotainment pure… As Barry wrotes there is a lot of trouble in some forums. I can not see anything on my sites – but they are hosted in germany. Mayby it took again some weeks until Google remembers us ;-) I thought the Google pageRank is dead. But no, Google takes the green bar out of the mothballs and revives the dinosaur among the ranking-factors. But why? Does it make any sense?
The last Google toolbar pageRank update that I could confirm was on April 2nd, 2010. All the following pagerank updates are fiction in my eyes. Just some new sites get new pageRank.
Simple pageRank theory
In theory the pageRank shows the power of the incoming links of a webpage. The pageRank of the linking page passes through to the linked site. Usually there are a lot of theories on how the pageRank-algorythm works. But in my experience it’s quit simple: a pege gets just one point less then the incoming link with the highest pageRank. So if you have 100 incoming links, and the highest one is a PR 5 your page gest a pageRank 4. In some little cases, when the linking page has a lot of outgoing links it might passes two points less.
The good thing is that the toolbar pageRank is now more actual. The update on April 2010 shows the state of March 22, 2010. So it would be time: to kill it or to revive it. Google decides to reactivate it. And now, let’s see what happens ;-)
Of course the toolbar-pageRank has today only a small impact on seo. And for „images-seo“ it is nearly useless. It is just seotainment…